Financial Services
Walker Bernardo works with clients of all sizes
in financial services, providing recommendations
on Risk Management, specifically as related
to Credit Risk and Operational Risk and Business
Intelligence. Walker Bernardo provides solutions
for implementing new Risk Management and Business
Intelligence strategies, including the specification
of IT systems needs and development of customized
training to executives and analysts.
Direct Marketing
Through the use of data mining techniques and
partnerships with data providers, Walker Bernardo
offers clients improved targeted marketing,
with an emphasis on the direct marketing channel.
Specifically, Walker Bernardo can analyze current
customer contacts, demographics, and affiliations
in order to provide meaningful customer profiles.
Additionally, Walker Bernardo can provide identification
and access to prospective customers.
Pharmaceuticals
Walker Bernardo provides specialized data mining
and text mining services that are used by pharmaceutical
clients. Our services included developing and
implementing the needed IT solutions and training
to make the data mining solutions successful.
Recommendations and solutions are uniquely developed
for each client.
Retail
We offer clients in the retail sector specialized
services that include data mining and Business
Intelligence applications as a means to understanding
customer behavior, such as shopping habits and
brand preferences. Our services are powerful
in testing and identifying co-branding opportunities
and in evaluating market sizes for new products.
Our analytical services also provide clients
valuable customer segmentations and customer
economic and demographic profiles.
Homeland Security and Government
Dr. Russell Walker has advised numerous governmental
agencies on operational and environmental risk.
He has advised the Department of Homeland Security
on operational and terrorism risk as related
to critical infrastructural systems. Walker
Bernardo also advises on IT security risks important
to governmental bodies.
Start-ups
Walker Bernardo works with start-up and emerging
companies, providing a broad range of services,
including the development of business strategies,
pricing models, and IT systems. Walker Bernardo
also assists clients in this space with cultivating
and acquiring investment funding and providing
negotiation strategies when dealing with key
suppliers and customers. Through partnerships
with technology providers and universities,
Walker Bernardo can offer start-ups access to
proven and emerging technologies to execute
on your business strategies.
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